Marketing Growth Lead

You run the business. I make growth deliberate.

I build and run the funnel that turns your marketing into measurable growth, so you don't need a full-time hire or an agency.

Most profitable businesses got where they are on gut feel and hard work, not by knowing exactly what's driving the growth. So they can't see which part of their marketing is actually earning the revenue. You don't need to read the data, that's my job. And you don't need to work out what to do about it, that's my job too.

I show you which parts of the funnel are working in plain terms, then build and run more of what does. You stay focused on the business. The growth stops being a guess.

Get a free funnel review See how it works
13yrs
building and running marketing funnels for established businesses, from the strategy through to the numbers underneath.
Ash Topham
Who I work with

Different businesses. The same problem: growth that stopped being deliberate.

Course, workshop & training providers

Filling your courses and workshops with the right people, intake after intake, instead of hoping the next one sells, and finally knowing which marketing actually filled the seats.

Trades & home services

Building, electrical, and the rest. Turning a strong reputation and word of mouth into a steady, trackable pipeline of the right jobs, not just whoever happens to call.

Product & retail businesses

Getting people from browsing to buying, online and in store, and finally knowing which marketing actually moved the stock.

The pattern I see

Your growth isn't broken. It's just not deliberate.

Established businesses usually sit in one of two situations, and both leave growth on the table: either there's no funnel reliably bringing in business, or there is one but no clear line between what it does and the revenue it produces. Either way, growth comes down to luck instead of a plan.

No funnel, stalled growth

You're good at what you do, and word of mouth got you here. But there's no funnel reliably bringing in new business, so growth has flattened or stalled. You're relying on referrals you can't control, with nothing underneath to change that.

Flying blind

You're spending real money on marketing and it's working. But you can't tell which part. So you can't confidently put more behind the winners, and budget keeps flowing to channels that may not earn it.

How it works

Build what works. Prove it. Do more of it.

A defined path from "we're not sure what's driving growth" (or "we're not really doing much") to a funnel that surfaces what works, with a plain answer and a plan from me every month on where to push next.

01

The Audit

A focused read of your funnel: how you currently attract and win customers, where your revenue really comes from, where it's leaking, and what's missing entirely. You get a written report and a clear plan, useful with or without me.

02

The Build

Strategy, funnel, lead magnet, nurture sequences, ad launch, and the tracking underneath, built and launched on accounts you own. The tracking is how I see what's working, so I can tell you plainly and act on it.

03

The Topham Tier

The ongoing seat: a monthly strategy call, ad management, and a plan for where to push next, across all your offers and funnels. Sometimes that means doing more of what works. Sometimes it means opening up a new source of revenue the business hasn't explored yet. No lock-in.

The AI edge

Everyone's selling you AI tools. I use AI to build what actually makes you money.

Most businesses are using AI to word an email or tidy up a caption, and most agencies aren't far ahead. The advantage was never another subscription on the pile. It's using AI to build and run the systems behind your funnel, and to prove what's actually working. You get the result, not one more tool to learn.

Systems that catch every lead

Fast, genuinely useful replies and follow-up that run on their own, so the enquiries you quietly lose in the gap get caught and converted.

Tools built around your business

Not another off-the-shelf app you have to bend your business to. The automations you actually need, built to fit how you already work.

Proof of what's driving revenue

Tracking that traces the money back to its source, so you can finally see which marketing earns its keep and put the weight there.

Start here · free

A free look at your funnel, and the three things I'd fix first.

Send me your website and I'll do a focused, outside-in review of your marketing funnel: where you're capturing demand, where you're leaking it, and the highest-impact fixes to grow. No pitch. Just what I'd fix first.

  • A genuine read of your funnel, not a sales call
  • Three specific, actionable fixes
  • Yours to act on, with or without me

No obligation. I review a limited number each week, so I'll be in touch within a few days.

How I think

When you know what works, you know where to grow.

Most growth gets spread thin across everything at once, so nothing is clearly the thing that's working. I'd rather find the one or two parts of the funnel that actually drive the revenue, prove it with real tracking, and put the weight there.

Once you know what's driving the revenue, every decision about where to spend gets easier. Growth becomes a choice, not a guess.

Get your free review
Not ready for a review?

Find out whether your growth is deliberate, or just luck.

A 90-second diagnostic that shows what's really driving your growth, and the single best move to make next. Nothing to prepare, just a few honest questions.

Take the growth diagnostic